He helped get Hilary Swank from her house to the airport in seven minutes. He found Robert Downey Jr. the perfect massage therapist. And he showed Forest Whitaker how quickly he could get to his flight.
These are some of the things that Albuquerque resident Ivan Wiener does on a daily basis. He’s quickly becoming the “go-to” man for the film industry — and all he wants to do is make a positive impact.
“I never overpromise and underdeliver,” he says. “That is a rule that I live by.”
For the past four years, Wiener has operated Reel Solutions, a concierge and consultant service. Yet, what started as a business solely for the film industry has grown into producing film festivals and Oscar parties, as well as working with musicians who are making a stop in New Mexico.
“Everything I do is towards a positive impact for economic development,” he says. “I work hard to provide professional service and try to keep people coming back to New Mexico. One of the biggest things is keeping privacy a high priority for my clients.”
And the list of clients Wiener has worked with is A-standard.
He’s worked with the TV shows “Scoundrels,” “In Plain Sight,” “Crash” and “Breaking Bad.”
On the film side, he’s worked with “Swing Vote,” “Terminator Salvation,” “No Country for Old Men,” “Book of Eli,” “3:10 to Yuma,” “The Last Stand,” “Cowboys & Aliens,” “Thor,” “The Avengers” and, most recently, “The Lone Ranger.”
And he’s even worked with musicians Journey, Tim McGraw, Sheryl Crow and Paul McCartney as they’ve made their way through the state.
But Wiener’s business all started with the late legendary actor (and New Mexico resident) Dennis Hopper.
“I started concierge and personal assistant work for Dennis Hopper, and working with him started leading to referrals to other A-list actors,” he explains. “Everything I do is done with professionalism and respect for privacy. To tell you the truth, I knew that Dennis had cancer before his family did. I worked with him on getting all of the day-to-day activities done for him.”
Wiener, who started his career in the hotel industry, helps with everything from private housing and wrap parties to massage therapists and assistants for actors and actresses. He also provides meet-and-greet service at Albuquerque International Sunport for his clients as they arrive and leave the city.
“I developed this to make traveling as easy as possible for the clients,” he says. “We can get the clients through the process in 10 minutes or so. When it comes to branding, it comes down to what you are putting out there and what’s better than a face to go along with the service. It’s personable and professional.”
Giancarlo Esposito, who played the role of Gustavo “Gus” Fring in the TV show “Breaking Bad,” counts himself as a personal friend of Wiener and describes him as “always affable, ever professional.”
“You won’t get better or more gracefully complete services anywhere, anytime,” he says.
Reel Solutions continues to grow despite the film industry slowing down a bit in New Mexico. The company has branched out into producing events such as Albuquerque Comic Expo, Night at the Oscars party, the Albuquerque Film Festival and “The After After Party,” which comedian Steven Michael Quezada hosts.
“One of our main goals with these events is to bring the creative community together throughout New Mexico so relationships can be formed,” Wiener explains. “To have ideas set into motion and projects completed that have significant economic impact throughout our business community.”
Yet while Wiener stays busy with work for his clients, he’s always behind the scenes. Not one to ask for autographs or be in the spotlight, Wiener says it’s helped build him a good reputation.
He says most people think that Albuquerque can’t offer the amenities of New York City and Los Angeles.
“If someone wants a Lamborghini, we can get them one,” he says. “If a client is requiring a personal chef and wants to stick to a certain diet, we can definitely find a chef that provides that. I like to be challenged in what I do and always go beyond what is expected.”
While Wiener is busy, he also balances a personal life with his wife and 6-year-old son.
“Family is the most important thing to me,” he explains. “I work hard and contribute to society to show my son that it takes hard work to make it. Hopefully, he’ll be able to see what I do.”
SEND ME YOUR TIPS: If you know of a movie filming in the state, or are curious about one, email film@ABQjournal.com. Follow me on Twitter at @agomezART.