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Survey seeks out state’s top workplaces

(illustration by russ ball/journal)
(illustration by russ ball/journal)
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Great workplaces tend to be highly successful enterprises, and how they got that way can be learned and passed along.

That’s the core mission – finding top workplaces and their lessons learned – as the Albuquerque Journal, Business Outlook and WorkplaceDynamics LLP team up to launch the biggest statewide workplace survey of its kind.

The Top Workplaces team will reach out to more than 700 companies and organizations around New Mexico and interview thousands of employees to compile a comprehensive list of New Mexico’s Top Workplaces, to be published in May.


The deadline to nominate your company for Top Workplaces is Jan. 25. To participate, visit www.ABQjournal.com/nominate or call 505-288-3443. You will receive a call from WorkplaceDynamics in the weeks after you register.

WorkplaceDynamics LLP has established a track record of conducting such surveys with more than 35 major metropolitan newspapers around the country, including the Minneapolis Star Tribune, The Atlanta Journal Constitution and Las Vegas Review-Journal.

Participants have found that making the Top Workplaces list can improve employee morale, provide key employee feedback and boost the bottom line.

The stocks of public companies that scored in the top 10 percent on employee satisfaction surveys have outperformed the Standard & Poor’s 500 stock index by 15.5 percent since 2008, according to Doug Claffey, CEO of Pennsylvania-based WorkplaceDynamics.

“We’ve felt strongly for some time that having a great workplace is the right thing to do,” Claffey said in an interview. “But now we have the kind of numerical evidence to show that it’s not only good for your employees and the good of society, but also that it’s the right thing from a business outcomes perspective.”

To participate, an employee or employer needs to nominate his or her company by Jan. 25 through www.ABQjournal.com/nominate or by calling 505-288-3443. The company will receive a call from WorkplaceDynamics in the weeks after registering regarding the survey process.

Employees will then be surveyed on worker sentiment regarding the company’s direction, execution and engagement of employees behind the firm’s goals.

Claffey suggests that having a “healthy organization” – where workers feel engaged, valued and aligned with company goals – “may be one of the last sustainable competitive advantages.”

If businesses have employee teams on the same page, “your reaction to shocks and setbacks will be more robust than somebody with a less-healthy workplace,” Claffey said.

The survey provides detailed feedback that companies can use to improve.

Testimonials from the survey at other newspapers have included comments such as “it offered us a powerful and unique way to share the mission and brand of our company with a large local audience. Beyond that, it brought the benefit of driving talent to our website,” according to Allison Gredesky, HR Manager, The Emily Program.

Another called it “a public validation.”

The Top Workplaces publication will be seen by hundreds of thousands of readers.

In addition, employers named to the list can use their Albuquerque Journal Top Workplace designation in all media relations and recruitment efforts.

The survey is no popularity contest. There is no Internet voting, no click as many votes as you can and no small group of hand-picked employees responding to questions. Participating companies must grant individual access to either all employees or a vast majority for larger businesses.

WorkplaceDynamics said the evidence of dozens of these surveys clearly shows that top workplaces tend to have happy and productive employees, and that usually means a successful company.

From the smallest shops to the biggest of the big, if you love your job and want to share it, nominate your employer.

Key facts: Top workplaces 2013

  • A comprehensive statewide best-workplaces survey.
  • Any organization — private, public or government — with 35 or more employees in New Mexico can participate.
  • Workplaces are evaluated using a short 23-statement employee survey.
  • Company will be surveyed from early January through mid-March.
  • WorkplaceDynamics, the research partner for the project, conducts Top Workplaces surveys with more than 35 major metro newspapers and surveyed more than 1 million employees in 2011 alone.
  • The nomination deadline is Jan. 25.
  • Top Workplaces will be published May 19 as a Journal special section and included in The Sunday Journal.
  • Visit www.ABQjournal.com/nominate to nominate a company.
  • Phone in nominations to 505-288-3443.

 

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