Former football-player-turned-TV-show host and custom builder Nick Mystrom took a cue from the economic downturn and shifted his energy to the budget end of the market.
Mystrom first invested in mobile homes in Michigan in 2010 and is now a partner in Maestro Investments, a company that owns about 30 mobile-home parks nationwide, including five in Albuquerque.
Tierra West Estates is the largest of the parks the partnership owns in the metro area with 700 home sites, a community center with fitness room, outdoor swimming pool and soccer and basketball facilities.
The community is located on Atrisco Vista Boulevard, south of Interstate 40 on the western outskirts of the city. Homes on the eastern edge of Tierra Vista have a sweeping view of open mesa, the city of Albuquerque and the Sandia and Manzano mountains.
In marketing the community, Mystrom said he wrestled with what is perceived as a negative stigma for mobile homes. That spurred him to engage interior decorator/designer Holly Strachan to transform a tired-looking 1984 mobile home into a show house with a low-cost sense of style that could charm viewers, said Danette Lovato a local event promoter who has helped market Tierra West.
Strachan revamped the 900-square-foot, two-bed-two-bath mobile home using furniture she found in antique stores, repainting the walls and kitchen cabinets in light, clean colors. Attention to details like door hardware and electrical switch plates can also make a big difference, Strachan said.
The result is a light, airy, spacious contemporary look.
“It’s my way of showing what these homes can look like when you give it a little thought,” Mystrom said on a recent tour.
Mystrom was a kicker for the Memphis Mad Dogs in the mid-1990s. More recently, he has been a custom builder, real estate investor and hosted “The Big Build” show on the History Channel, in which he enlists experts to build projects like a Viking longboat and a medieval castle tower.