Oscars audience up again, reaching 43M

.......... .......... .......... .......... .......... .......... .......... .......... .......... .......... .......... .......... .......... .......... .......... .......... .......... ..........

NEW YORK – An estimated 43 million people watched the Academy Awards, the largest audience for the show in a decade, making it the most popular entertainment event on television since the “Friends” finale in 2004.

The Nielsen company said Monday that Oscar viewership was up for the third straight year and is considered yet another example of how social media is helping to drive up ratings for big television events. The Oscars last year were seen by 40.4 million people.

The Oscars are usually the second most-watched television program of the year in the United States, after the Super Bowl.

TOP |