ALBUQUERQUE, N.M. — Albuquerque’s original Keva Juice is trading one San Mateo shopping center for a newer development just up the road — and it’s not the first company to make the move.
The smoothie shop will leave the Pavilions at San Mateo near San Mateo and I-40 — where it has been since the late 1990s — for the new Plaza at San Mateo development about a block to the north.
Starbucks completed a similar relocation earlier this year.
Keva’s transition should be completed next month, said Tug Herig, president of Keva Juice Southwest’s parent company, Southwest Brands.
Herig said Keva couldn’t come to terms on a new lease at the Pavilions. Since Keva already has lost neighbors like Boston Market, which closed, and Starbucks, Herig said the time felt right to move.
Keva will join Buybuy Baby, Bed Bath & Beyond, Subway and Starbucks in Plaza at San Mateo.
Herig said “the newness of the center and the volume of clientele that will be coming through the new center” made it an attractive choice.
Plaza at San Mateo — which opened its first stores earlier this year — still has a 1,000-square-foot space for lease, according to Pegasus Retail President Anthony Johnson, whose company represents the property. The center also could add another 6,000-square-foot building in the future.
Herig said Keva’s new location will showcase a new brand blueprint designed to better incorporate all three Keva offerings — smoothies, frozen yogurt and fresh juices.