ALBUQUERQUE, N.M. — The New Mexico Activities Association added a new staff member this week.
And with it, a new job title.
Tyler Dunkel, 37, will become the NMAA’s sports information director, effective Aug. 11.
Dunkel had worked since 2001 for the New Mexico State athletic department, first as an assistant media relations director. Since 2005, he’s been an assistant athletic director in charge of media relations.
“I wasn’t unhappy at New Mexico State at all. I just felt like it was something I wanted to look at,” Dunkel said. “A friend of mine sent me the job posting, and when I saw it, I knew it was right up my alley.”
The job pays an advertised a salary of $65,000. The salary will come out of the NMAA’s operational budget, associate director Dusty Young said.
“The main thing is trying to highlight sports and activities across the state,” Young said.
Dunkel’s job will be varied.
He will be out in front on the NMAA’s social media sites on Facebook and Twitter. He also will be doing some writing for the NMAA’s website in the form of feature stories and possibly even some game coverage from time to time. He will also be taking on a large role in terms of upkeep on the NMAA’s website.
“(The website) is currently more information driven. What we’re trying to do is make it information driven for our member schools, but content driven for fans and student-athletes,” Young said. “It’s just a great way to showcase what these kids are doing out there. Not just sports but activities, as well. With the staff that we have, we all have plenty on our plate.”
The NMAA has a dozen full-time staffers, Young said. The new position was approved by the board of directors during its annual summer retreat last month.
Dunkel is married, with three children, and graduated from the University of Wyoming. He hails from Parker, Colo.
“It’ll be a great opportunity to get to know some of the other schools around the state … and get the word out about good students. Not just good student-athletes,” Dunkel said.