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Front Page
Thursday, July 03, 2008
Promo isn't too good ... it's true!
By Bill Previtti
For the Journal
It's almost like one of the old television pitches: “Folks, there are no coupons to clip, nothing to buy, just come on in, and win a thimble and a bottle of dye…”
It always sounded too good to be true, even if it wasn't. Laguna's Route 66 Casino's current craze, the “Money for Nothing” promotion, seems too good to be true, but it is true — and it's working. Visitors to the Rio Puerco gaming center have daily opportunities to get money for nothing while playing slots or table games with their player's club cards activated. The casino's computer randomly selects a patron, who is then visited by one of Route 66's showgirls. The lucky patron will then collect cash, anywhere from $50 to $500.
The showgirls will roam the casino floor, handing out the green every day — Mondays through Thursdays, 4-8 p.m.; Fridays and Saturdays, 3-11 p.m., and Sundays, 2-6 p.m.
The computer picks five players each hour while the showgirls are on duty. At least $2,005 is given away each day of the promotion.
One of 66's best “quiet” promotions is its $50,000 “Progressive Jackpot Party.” Every other Tuesday at 7 p.m., a name is drawn from the “Progressive” drum. If that person is present, he or she collects whatever amount is in the pot. Last week the casino gave away $19,000, so now the jackpot is back to $10,000. The next drawing will be on July 8.
To get in, simply earn 125 points playing slots and table games, and you've got a ballot. If the person whose name is drawn is not present, the jackpot jumps $1,000.
CASINO HOLLYWOOD: The casino's $20,000 1968 California Special Mustang is gone. It now lives in Peña Blanca at Pat Montoya's home. Montoya won the collectible on June 22 in a drawing.
Other late June winners at the San Felipe facility were Albuquerque's John Eder, winning $3,600 off a $1 Triple Cherry slot, and Rudy Velasquez of Youngsville, N.M., carrying off $5,000 after playing a $1 Triple Double Red, White and Blue machine.
Casino Hollywood's “Gas for Life” promotion shows signs of the developing into its biggest hit to date. On July 27 and Aug. 31, at 7 p.m., one person on each day will win “Gas for Life.”
The initial Friday, Saturday and Sunday 6 p.m. drawings have pulled in toe-to-toe crowds. Seven drawings are held each of the three nights. Each of the seven drawn names then have three choices to make: get free gas for a month (four $40 gas vouchers); $160 in cash or $200 in “Just Like Cash,” which is “Casino Hollywood Money” good for all things inside the casino. Pick up 200 points playing casino games to earn a ballot into all the drawings.
SANDIA RESORT & CASINO: Sandia Resort & Casino's “Disc of Destiny” is now history, and 96 lucky players cut up a total of $176,000. The last group of 11 winners had eight $3,000 winners, five from the Duke City and three from out of town. The locals were Benjamin Soblick, Mary Laredo, Sarah Huron, Analisa Archuleta and Holly Schaub-Lehman.
Rounding out the three grand winners were: Ludwig Vodnik of Corrales, Rio Rancho's Angela Mobly and Santa Fean Estaban Villa.
The three $5,000 winners, all Albuquerque residents, are Andy Kim, Tu-Toan Quach and Emma Williams.
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