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Girl Scouts of New Mexico Trails hires Rebecca Latham as new CEO

Rebecca Latham
handout photo

ALBUQUERQUE, N.M. — Girl Scouts of New Mexico Trails announced Tuesday it has hired Rebecca Latham as its new chief executive officer effective March 2, 2020.

She succeeds longtime CEO Peggy Sanchez Mills, who retired in January after 10 years with the organization, officials said in a news release.

“After a comprehensive nationwide search, we are pleased to have found the best person to assume leadership of Girl Scouts of New Mexico Trails right here in Albuquerque,” said Board Chair Maribeth Thornton in a statement. “Rebecca has a track record of leadership success in New Mexico, and her passion for the future of both our organization and the state is evident in everything she does.”

Latham, a Brownie Troop Leader and former New Mexico cabinet secretary, will leave American Mothers Inc. at the end of February. She served as the CEO of the DC-based nonprofit for 14 months.

Prior to that she was secretary of the New Mexico Tourism Department for four years, overseeing development and expansion of the New Mexico True brand advertising campaign.

“My earliest lessons on leadership and civic responsibility came during my time as a Girl Scout,” said Latham in a statement. “I’ve enjoyed passing those lessons on to my daughter and her peers, and I look forward to expanding my love for this organization from our troop of 20 girls to a council of thousands.”

With offices in Albuquerque, Santa Fe, Aztec and Clovis, Girl Scouts of New Mexico Trails serves approximately 6,000 girls and adults across central and northern New Mexico. The council serves 23 counties: Bernalillo, Cibola, Colfax, Curry, De Baca, Guadalupe, Harding, Lincoln, Los Alamos, McKinley, Mora, Quay, Rio Arriba, Roosevelt, San Juan, San Miguel, Sandoval, Santa Fe, Socorro, Taos, Torrance, Union, and Valencia.


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