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Meow Wolf’s new exec to focus on diversity

Christina Procter walks through a tunnel of old televisions at Meow Wolf’s House of Eternal Return. (EDDIE MOORE/JOURNAL)

Meow Wolf continues to add to its leadership.

Erin Hirsch has been tapped by the Santa Fe-based artist collective as its Chief People Officer. Her first day was Monday, Sept. 14.

According to Meow Wolf, Hirsch’s will be responsible for leading the strategy and processes related to building and retaining an exceptional team at Meow Wolf in a productive and healthy workplace environment, including diversity, equity and inclusion initiatives (DEI) and continuing to drive the company towards an equitable future.

“Joining Meow Wolf brings together for me the things that I believe most deeply in — the power of art to transform individuals and their communities, the inclusion of diverse points of view in solving challenging business issues, and the indomitable spirit of a collaborative team making a difference in their world,” Hirsch said. “Add to that living a vibrant life in a community rich with culture, art and history, and I can’t think of a more exciting place to be. I’m thrilled to be joining this immensely creative and talented team and look forward to building our people plans together in the radically collaborative Meow Wolf way.”

Hirsch will work closely with Co-CEOs Ali Rubinstein, Carl Christensen and Jim Ward to continue to create a welcoming and inclusive environment for artists of all backgrounds.

On Sept. 3, the Meow Wolf Workers Collective announced the formation of a union.

According to Meow Wolf, the search for a Chief People Officer began more than a year ago.

“We are extremely fortunate to have discovered Erin in our search for our first Chief People Officer and excited that she naturally aligns with the values and culture of Meow Wolf,” Ward said in a statement. “Her unique background serves to super charge our efforts at creating the best workplace for our employees which includes an open, forward looking, productive and ongoing internal dialogue designed to continue to ensure that our employees are the recipients of our continual investment in them.”

Hirsch will be focused on increasing diversity at Meow Wolf, which includes “House of Eternal Return” in Santa Fe, as well as projects in Las Vegas, Nev., Denver, Washington D.C. and Phoenix.

The company announced last month that “Omega Mart” is the theme for the installation in Las Vegas.

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