Teddy Graham Snacks hosts book fair at NM State Fair
Elizabeth Tucker Elizabeth TuckerElizabeth Tucker Journal Staff Writer
PublishedModified
Teddy Grahams Snacks teamed up with Save the Children to provide learning resources for children, according to a news release.
The popular bear-shaped cookie company aims to combat the "summer slide," when students can lose up to 34% of what they learned over the previous school year, the release said.
The release added Teddy Grahams Snacks committed $100,000 to Save the Children's Make Summer Fair campaign.
"All children deserve to enjoy a carefree childhood, one where they don't have to worry about where their next meal, or book is coming from," said Caitlin Bolmarcich, brand manager for Teddy Grahams, in a statement. "We're proud to team up again with Save the Children, who work tirelessly to give kids in the U.S. books and resources, social support and wholesome meals."
The Fair Book Fairs booth at the New Mexico State Fair brought more than 2,500 books to distribute to children as well as a "boatload of Teddy Grahams packs," said Nikki Bracci, manager at Weber Shandwick — the public relations firm representing Teddy Grahams at the fair.
The booth will be at the Alabama State Fair next weekend as the company works to get books into more children's hands.
Teddy Graham Book Fair booth at the NM State Fair
Nikki Bracci — a manager at Weber Shandwick, the public relations company representing Teddy Grahams — hands out books and coloring pages at the Teddy Grahams book fair booth at the New Mexico State Fair hosted at Expo New Mexico in Albuquerque Sept. 9, 2023 (Elizabeth Tucker / Albuquerque Journal)
Books and Teddy Graham packets are displayed at the Teddy Grahams book fair booth at the New Mexico State Fair hosted at Expo New Mexico in Albuquerque Sept. 9, 2023 (Elizabeth Tucker / Albuquerque Journal)
Raiden Schultz, 6, a first grader at Bellehaven Elementary School looks at the books available at the Teddy Graham book fair booth at the New Mexico State Fair hosted at Expo New Mexico in Albuquerque Sept. 9, 2023 (Elizabeth Tucker / Albuquerque Journal)
Nikki Bracci — a manager at Weber Shandwick, the public relations company representing Teddy Grahams — holds up books for Milena Salcedo, 1-and-a-half, to choose from at the Teddy Grahams book fair booth at the New Mexico State Fair hosted at Expo New Mexico in Albuquerque Sept. 9, 2023 (Elizabeth Tucker / Albuquerque Journal)
Sonya Byrd, holds up books for Adian Zamora, 9, to choose from as his 4-year-old sister, Avery looks on at the Teddy Graham Booth book fair booth at the New Mexico State Fair hosted at Expo New Mexico in Albuquerque Sept. 9, 2023. (Elizabeth Tucker / Albuquerque Journal)
